Pepsi and Seiko have collaborated on a special limited edition watch. Two models of the Seiko 5 Sports will be released on September 5, 2025, each inspired by the Pepsi logo from the 1990s and modern times.
The first model is the Caliber 4R36 SBSA319, which is inspired by the Pepsi logo of the 90s. It has a bold blue, white, and red color scheme, giving it a retro vibe but still perfect for a modern lifestyle. The dial also features the Pepsi logo of the 90s at the 6 o’clock position. The price is around ₱19,000.
The second model is the Caliber 4R34 SBSC023, created by the PepsiCo Design & Innovation team. It is inspired by the modern Pepsi logo and has a sleek black finish with a 42mm case size. It also has a GMT function that can display two time zones simultaneously. The price is around ₱22,000.
Both models are only 7,000 units worldwide, making them extremely limited edition. Each has a see-through case back with the Pepsi logo and is housed in a collector’s box that looks like a Pepsi can.
The two watches will go online on September 5, 2025, so they are sure to sell out quickly among collectors and watch enthusiasts.
